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Paper代寫范文-Ethical Company & CSR

發布時間:2020-10-30 16:01:11 閱讀:1097

案例簡介

  • 作者:致遠教育
  • 導讀:道德企業致力于環境和社會事業,處理兩性平等問題,在其設施內外不存在任何形式的成癮、反騷擾、歧視和暴力行為。每個組織都應該意識到他們的活動對所在社區有影響經營環境在企業所在地,可能會受到負面外部效應的影響,如景觀影響、土地價值波動,以及正面影響,如道路改善、可支配收入增加。
  • 字數:2082 字
  • 預計閱讀時間:7分鐘

案例詳情

本文是一篇優秀Paper代寫范文分享,題目為Ethical Company & CSR,文章講述道德企業是致力于環境和社會原因,處理性別平等,這是防騷擾、歧視和暴力的所有形式。每個組織應該意識到他們的活動在社區中運作的影響。環境中,企業所處的位置,可能遭受的負外部性,如景觀的影響,在土地,正如道路改善的價值波動,增加可支配收入。

Paper代寫范文

Introduction 簡介

Ethical company is committed to environmental and social causes, handles gender equality, and it is free of addictions, anti-harassment, discrimination and violence in all its forms in and out of their facilities. Every organization should be aware that their activity has implications for the community in which it operates.Environments where businesses are located, may suffer both negative externalities such as landscape impact, fluctuations in the value of land and positive such as improvements in roads, increase in disposable income.

道德企業致力于環境和社會事業,處理兩性平等問題,在其設施內外不存在任何形式的成癮、反騷擾、歧視和暴力行為。每個組織都應該意識到他們的活動對所在社區有影響經營環境在企業所在地,可能會受到負面外部效應的影響,如景觀影響、土地價值波動,以及正面影響,如道路改善、可支配收入增加。

According to Philip Kotler socially responsible company is aware of its ability to impact on the environment and establishing channels of dialogue and cooperation with it, try to identify these impacts and implement mechanisms to minimize or compensate for the negative and enhance the positive.This commitment to their close social environment creates strong links between the company and the community of which it forms part, which will impact positively on the organization therefore the identification and commitment of the members of that community as the company incorporates by workers as Special attention will be expected provide administrations representing it.

據Philip Kotler稱,社會責任公司意識到其對環境產生影響的能力,并與之建立對話與合作的渠道,嘗試識別這些影響,并實施機制,以盡量減少或補償負面影響,并增強肯定。這個對其緊密的社會環境的承諾在公司和社區之間建立了強有力的聯系,這將對組織產生積極的影響,從而對組織的認同和承諾產生積極的影響在公司由工人組成的社區成員中,將特別注意提供代表它的行政部門。

Companies have an ethical obligation to identify both positive and negative impacts and the necessary measures are taken to enhance those and minimize the latter.In the overall context of corporate actions, under the identification of the development dimensions of CSR, companies must base their action on the commitment to maintain the coherence of their actions both internally and externally, providing both transparency and certainty in their relationships (Kotler, 2011).

Positive impacts of CSR on firm value 企業社會責任對企業價值的正面影響

Not all companies are doing CSR practices in an explicit way. There are some that are practical and are making progress, because of the pressure to advance in the course of business. However, for companies to completely harness the potential of CSR it must implement the practices into the strategic plans of the company, i.e. design various activities that can be performed in conjunction with its partners, some in conjunction with agencies or societies in order to make a positive impact due to the presence of the company in nearby communities (Hopkins, 2012).

Corporate social responsibility goes beyond what is stipulated of the firm to undertake internally. The external dimension should break what is known as Philanthropy, which consists of being a donor (Schwartz, 2011). The ultimate goal of the company must be to get a little closer to the community, consider its needs in order to formulate and implement programs for local development and above all to make it sustainable over time through funding mechanisms according to the activities (Hawkins, 2013).

Companies make profits by being socially responsible. Firstly when a company has a rapprochement with its workers it will know the values, mission and vision the company has, they can feel part of the same; this can create a good working environment. Being in a good working environment and ensuring everything is safe, allowing workers to have a balance between work and family obligations encourages more productivity. In this regards companies must also ensure that there is gender equity so that there are no restrictions on the advancement of women within the company (Crowther, 2011). All this makes employees feel part of the company and focus even more on their work, in order give the company a competitive advantage. Moreover from the environmental angle the company must be friendly in the use of new technologies. For example, you can replace the energy expenditure, the inputs used in production, leading the company to have reductions in production costs and be more competitive.

CSR is an opportunity to improve business profits and it is essential to building a more just and efficient society. Numerous studies have shown that companies that implement CSR policies increase their productivity, which directly and positively impacts their bottom line (Mallin, 2012).

Increased ability to recruit and retain talent 增加招聘和留住人才的能力

Workers are motivated by practices that are socially responsible and clearly defined. They like to join organizations that respect the individual and invest in their learning ability. Responsibility attracts talent for social enterprise and at the same time makes workers feel encouraged to stay in employment.

Greater consumer loyalty 更多的消費者忠誠度

Consumers admire companies that value their employees, develop social projects, care about the environment and invest in efforts against corruption. Therefore, social responsibility plays a crucial role in ensuring the loyalty factor consumer. Social responsibility practices add value to company's business, which can make use of this potential differentiator. An example to illustrate these concepts is the research from Harvard performed for consumer perception around social responsibility shows that consumer are concerned about aspects such as ethics and the employees and are willing to reward companies that adopt socially responsible behavior.

Sustainability of long-term business

The sustainability of the company is also a matter of concern for investors.

Achieving social transformation 實現社會轉型

Today, the global economy has made social actions become a strategic business tool. The rationale of the companies should not focus on meeting the needs of underserved sectors; however, it needs to conceive the idea of ​​generating social and economic value. Corporate social responsibility is nothing new. However, in recent years it has become even more popular as both entrepreneurs and managers are now more aware and sensitive to the true extent of social problems (Banerjee, 2013). The trend today is to align and integrate initiatives with social entrepreneurship, and social responsibility that strengthens business and consumer loyalty to a specific brand. Professor of Harvard Business School, James Austin, said that "the growing importance of the social dimension of the company is one of the recent changes with the greatest impact. Social initiatives cannot be isolated actions it should go hand in hand with the mission, vision, values ​​and strategy of the company. Indeed there is business success is in knowing how to keep a balance and consistency across all these tasks (Paetzold, 2013). When employers align their business with social activities it improves the company image in a positive way.

Companies should develop new business strategy where the inclusion of this sector is undertaken in a fair and transparent manner. The challenge is to break through the gaps, changing organizational culture and including new ideas. Many entrepreneurs do not know the low-income population; the idea is to establish partnerships with the community and incorporate it into the work force and to design new methods of market research. It is necessary to enhance the business by incorporating social entrepreneurs and community organizations. A study by Harvard University found that those "companies that balance the needs of shareholders, employees, customers, suppliers and the community in general, showed four times the growth compared with that focus solely on the shareholders." This means that the world is dealing with a new business model: companies that are aware of and committed to the social environment that surrounds them, but at the same feel the need for these actions go hand in hand with economic performance.

Conclusion 結論

Corporate Social Responsibility is one of the challenges that companies will face in the coming years. The growing awareness of society, consumers, customers, governments, etc, and economic development based on the generation of wealth, respect for the environment and the positive influence in society that increasingly encourages organizations must take into account sustainability criteria when making strategic decisions (Hopkins, 2012).

Not so long ago, the great goal of business is to maximize profits, the worker sought to fill a position and enjoy his salary, the supplier deliver goods and collect the invoice and in the meantime, the customer bought the product in a time point. However, one need only look around to realize that this has changed. The company wants to fill a larger space in society, and in general, in the lives of people it is associated with (Schwartz, 2011). The worker seeks to go beyond and is immersed in careers and craves prestige, the provider works for a close relationship with the company and the customer prefers to interact with companies that inspire confidence. Social commitment is structured around three major initiatives aligned with vision to create jobs, responsible citizenship and an eco-consciousness that enables sustainable development in the countries in which businesses operate. This is the result of a greater collective consciousness: the company and the individual have reached a level of maturity that has made it think about the impact of its work and the contribution of its performance. In short, businesses are not easily satisfied and want to feel proud of its contribution to society.

Half the consumers around the world are willing to pay more for products and services of companies with that have Corporate Social Responsibility strategies. This analysis is from a study by Nielsen in which it is revealed that the interest in the topic has increased by 74% in the 58 countries where the analysis was done. Companies are beginning to take into account new consumer interests. It is a topic of interest, but not in the same way to everyone. The ideal is approximated by sector and targets to new societal concerns. Companies at the same time should also be very careful about the negative publicity. Any data, news or rumor about this aspect can be very harmful especially if the brand is sold as sustainable. Various experts add that companies, in addition to being committed, should take care of the advertising they do and make sure there are no dark areas affecting their social policies.

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